Jacek Spiewla

23Mar/09

Dynamic List Design Pattern

I came across this example of a dynamically-changing list of most popular offers on Borders Rewards Perks. It simply uses a color gradient to communicate to the user how "hot" the offer is. We'll probably be seeing design pattern this on more online stores in the near future.  Caution: if you're going to use this on your page, make sure the entire gradient of colors have enough contrast against the background.

Dynamic list with color gradient

Dynamic list with color gradient